ROAS (Return on Ad Spend) measures how effectively every ringgit you spend on ads works. Enter your campaign data and see your ROAS score with optimisation recommendations.
ROAS is a metric that measures the revenue generated for every ringgit spent on ads. The formula is simple: Total Revenue ÷ Total Ad Spend.
Example: if you spend RM 5,000 on ads and generate RM 20,000, your ROAS is 4x — every RM 1 produces RM 4.