"
Our ROAS grew from 1.8x to 4.5x in four months. What we appreciated most: reports written in clear language, with every change explained so we could understand it.
We manage Facebook, Instagram, Google, TikTok and YouTube ads plus landing pages to bring in new customers, measurably. Every ringgit you invest is monitored closely, with reports you can actually understand.
Trusted by businesses across industries
Managing digital ad campaigns since 2016
Campaigns we have reviewed & optimised
WhatsApp response during business hours (Mon–Sat)
Why Our Approach
Digital marketing is not just about running ads on many platforms. What matters more is integrating every channel so they reinforce each other: Facebook Ads for awareness, Google Ads for high intent, landing pages for conversion, and so on. Our team manages that integration end-to-end.
Every channel has a specific role in the funnel. We manage the integration so the audience journey from awareness to conversion feels seamless.
Cross-channel reporting in a single document: which channels perform, which need iteration, and how they contribute to each other.
No juggling multiple agencies. Our team has a specialist for every channel — all integrated in a single workflow.
6 Kemampuan Targeting
An integrated cross-channel approach: paid ads, organic and conversion. Every channel reinforces the others.
An initial session to understand your business, audience and objectives — with a recommendation of the channels that fit best.
One team of paid ads, organic and website specialists. No need to coordinate multiple agencies.
Cross-channel reporting in one document: easy to read, with action recommendations for the next period.
Every week we optimise: pause what underperforms, scale what works. Data drives every decision.
Weekly updates via WhatsApp or email. Monthly reports via video call. You always know where the campaign stands.
How It Works
We audit your current funnel and propose a channel mix with clear targets.
Accounts, tracking, creative and landing pages prepared in one coordinated sprint.
Campaigns go live across the selected channels; early data guides quick corrections.
Monthly review moves budget to winners and cuts what underperforms.
Packages & Pricing
Choose a package to match your campaign objective: Standard for consistent reach, Business for bigger scale with active remarketing.
Not sure which package fits?
A consultation. We help you pick the package that best fits your ad budget and campaign objective.
Consult on WhatsAppAn Honest Comparison
There is no right or wrong answer — only different priorities in time, budget and target outcomes. Here is what you get with each option.
| Aspect | Do It Yourself | With Beriklan |
|---|---|---|
| Ad account setup + pixel tracking | Risk of wrong conversion events, pixel not recording data | Setup follows Meta/Google/TikTok best practice, pixel verified before launch |
| Audience research & targeting | Targeting too broad, budget spent with no results | Layered interest + lookalike + retargeting, based on industry-specific audience research |
| Ad production (copy + creative) | Ads feel generic and fail to stand out in the feed | 10+ creative variations per period, copy tailored to audience pain points |
| Daily optimisation | Weekly check-ins, unsure when to pause or scale | Daily monitoring, bid adjustments, creative refresh based on real-time data |
| Reporting & transparency | Raw Ads Manager numbers without interpretation | Weekly plain-language reports + monthly review via video call |
| Ad account access | Full (but you run everything yourself) | Full — you remain the owner, we manage it |
| Your time | 5-10 hrs/week learning + executing | Focus on your business, we manage the campaigns |
This is not about convincing you — it is a business decision only you can make. If you have 5-10 hours a week to learn Meta/Google Ads and enjoy experimenting, DIY is perfectly fine. If you want measurable results without learning the platforms, we are happy to talk.
Why This Team
Every result is based on real data you can verify yourself. No promises — just a measurable process.
Your ad account stays fully under your control. If you ever need to move on, all historical data and configurations transfer without friction.
One page, written in plain language. Not just rows of CPM-CTR-CPC — you get clarity on what is performing well and what needs adjusting.
We work in monthly cycles. You are free to continue or stop at any time — none of the 6–12 month contracts most other agencies impose.
Case Studies & Testimonials
Our ROAS grew from 1.8x to 4.5x in four months. What we appreciated most: reports written in clear language, with every change explained so we could understand it.
Every Monday morning there is a report in language we actually understand — not just rows of CPM and CTR, but what needs to change and why.
A B2B funnel behaves very differently from FMCG. Beriklan understood this and built a strategy that fit. Qualified leads grew 180% in Q3.
Before starting, these usually get asked
Written by
A performance marketing team managing Meta, Google, TikTok and YouTube ad campaigns since 2016. Experienced across more than 250 campaign audits for SMEs and mid-sized businesses — from retail and F&B to professional services. Our approach is data-driven: diagnose first, then build the strategy.
People Also Ask
Direct answers to the questions our prospective clients ask most often.
Malaysian agencies typically charge RM 1,500–8,000 per month depending on scope. Beriklan works differently: we start with a free audit, then quote a custom retainer based on the channels you actually need — most multi-channel clients invest RM 2,000–5,000 per month in management fees.
A performance-focused agency plans your channel strategy, runs and optimises your ad campaigns, manages content, tracks every conversion and reports results in plain language. The goal is simple: turn your marketing budget into measurable revenue, not vanity metrics.
Look for three things: transparent reporting with real numbers, direct access to your own ad accounts, and no long-term lock-in contracts. If an agency hides the ad account, hides the data or needs a 12-month contract to keep you — walk away.
An in-house marketer in Malaysia costs RM 4,000–8,000 per month for one person's skill set. An agency gives you a full team — strategist, media buyer, designer, copywriter — for a similar or lower cost, plus cross-industry data an individual hire cannot match.
It depends on the business: Meta (Facebook and Instagram) for local leads and retail, Google Search for high-intent services, TikTok for products under RM 200 and younger audiences, and YouTube for awareness. We audit first, then recommend only the channels the data supports.
No long-term lock-in. Engagements run in 30-day cycles, and you can adjust the channel mix or stop at the end of any cycle. We believe results — not contracts — should be the reason clients stay.
A single consolidated weekly report across all channels — spend, results, cost per result and next actions — plus a real-time dashboard. One report, plain language, every Monday.
You do. All ad accounts, pixels, audiences and creative assets are set up under your business's ownership with Beriklan added as a partner. If we ever part ways, every asset and every byte of data stays with you.
Both. Most of our clients are Malaysian SMEs spending RM 1,500–15,000 per month on ads. Our packages are structured so a growing business can start lean on one channel and scale into multi-channel as revenue grows.
Yes. We work with clients across Malaysia and the region entirely remotely — onboarding, strategy calls and reporting all happen online, so you get the same service whether you are in KL, Penang, JB, Kota Kinabalu or Kuching.
Still have a question? Chat on WhatsApp →
Better Together
Effective businesses usually run ads on 2-3 channels at once so they reinforce each other.
The core channel for B2C, lead gen and brand awareness.
Capture high-intent search traffic that is ready to convert.
Reach younger audiences plus FYP viral potential.
Strategy, ad formats, budget optimisation and how to measure ROI — covered in depth.
More than running ads on many platforms. We build a strategy that integrates every channel for optimal results — so your digital marketing investment produces measurable business growth.
consultation · free of charge